Google Ads, Google Adwords, Shopify
Google Adwords
What Are The Most Expensive Keywords On Google Ads In 2020?
How do you turn $2 into hundreds or even thousands of dollars in a day? Your first thought might be to dismiss the notion that such a thing is possible, but Google does it every single day with keywords. When using Google Ads, Google’s pay-per-click (PPC) advertising platform, you might choose to target inexpensive keywords to stay within your budget.… Read more
Google, Google Ads, Google Adwords, PPC
How do I lower the cost per click in Google Ads?
What is the cost per click? Basically, it’s what you pay to Google when someone chooses to click on your ad. It is calculated by dividing the total amount you spend on Google Ads by the total number of clicks that you receive.… Read more
Google, Google Ads, Google Adwords, Online Marketing
Visibility metrics in Google Ads
While there are excellent metrics to help you identify gaps in visibility and opportunities for growth, it can be a bit difficult to determine precisely which metrics to use. Keep reading to review six metrics we can use to find growth opportunities in search campaigns.
Google, Google Ads, Google Adwords, PPC
Hiring a Google AdWords Consultant for L.A. Businesses
Most businesses don’t hesitate to hire consultants when they need to. After all, it is not possible for anybody to be an expert in everything. By hiring consultants, you are able to make use of someone’s knowledge and experience to benefit your company without having to invest in potentially hundreds of hours of training.… Read more
Google, Google Ads, Google Adwords, Mobile Marketing
Google Marketing Live: Taking automated ads and campaigns to the next level
Google has once again managed to generate a significant amount of buzz, this time with a series of announcements made during the Google Marketing Live event on Tuesday July 10th. The keynote presentation brought up various buzzwords including machine learning, but also brought attention to innovations being made across all of Google’s advertising products, and Google’s focus on three core concepts: value, trust, and transparency.… Read more
Google, Google Ads, Google Adwords, PPC
15 Acronyms You Should Know About Google Ads (Formerly known as Google AdWords)
Understanding the terminology of Google Ads (Formerly known as Google AdWords) can be pretty intimidating. Here’s our list so you can know your CPA from your CPC. Google Search Network (GSN) – is a group of search-related websites or apps where your ads can appear.… Read more
Google Ads, Google Adwords, How To.., Internet Marketing, Marketing, PPC